NACOGDOCHES, Texas – Students in Stephen F. Austin State University’s School of Art and Mass Communication and Marketing departments earned honors at the annual District 10 American Advertising Federation Student Conference and Competition held in November in Houston.
SFA students worked alongside their peers from other universities in Texas, Arkansas, Louisiana and Oklahoma to create and present an advertising campaign. This year’s client was PSR Brands, a company that produces dietary supplements including hydration/energy drinks P10 and Suerotil.
Among the students winning honors were: Brianna Bender, Mady Hill and Jacob Crosby, first place team winners; Isabel Jedmears, Liz Bautista and Liz Canales, second place team winners; and Miguel Ortiz, Andrea Hernandez, Anthony Tello and Laney Wise, third place team winners. Also placing in the competition were seniors Kylie Scarborough and Zana Bluncson and junior Ryan Rebeles.
Students also heard from SFA art and graphic design alumnae Sarah Bone, creative and marketing specialist with Karbach Brewery, along with other young advertising professionals working in the Houston area, who provided pointers in determining career paths and achieving goals.
SFA students benefitted from resume’ and portfolio critiques while faculty members attended sessions addressing Artificial Information, marketing research, in-house agency work and the future of the advertising and marketing industry.